From XU Magazine, 
Issue 36

Della Hudson, with her third book, Changing the Numbers

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An accountant and mentor has been Highly Commended for her third business book at a national award ceremony celebrating quality and variety.

Della Hudson, of Minerva Accountants in Bristol and Somerset, has written Changing the Numbers: How to deliver advisory services for maximum success for fellow accountants.

And it was highly commended in the specialist category by a panel of the UK’s top business experts, academics, and entrepreneurs at The Business Book Awards.

Della, who has been a chartered accountant for more than 30 years and founded two accountancy firms, said: “It’s lovely to receive such recognition and get such positive feedback.”

Entries from across the globe

The Business Book Awards 2023, in partnership with Pathway Group, offers industry-wide recognition to authors.

It is open to a range of subjects relevant to business, entrepreneurship, self-development and thought-leadership. And organisers received hundreds of entries authored by business leaders across the globe.

The judges said of Della’s book: “Changing The Numbers delivers on its objective by clearly outlining how accountants can successfully set up and introduce advisory services to their clients, based on what works in Della’s own accountancy practices.”

The book is broken down into two parts - starting with a step-by-step guide on how to get started, followed by a deeper diver into what advisory services to offer.

The judges said in a statement: “Changing The Numbers provides simple and practical guidance on becoming a trusted advisor that will make a real difference to its target reader and their business.”

From kitchen table to award-winning author

Della set up her first business from her kitchen table in 2009 after having children and being unable to find a company which would offer flexitime.

In 2017, having grown her accountancy practice to a profitable level, Della sold that business – focusing on helping other qualified accountants achieve the same levels of success.

Today the mum-of-two teenagers is a best-selling and award-winning author, renowned speaker and in-demand business coach.

Della, who is listed as a top online influencer by the Institute of Chartered Accountants in England and Wales (ICAEW), said: “It pays to surround yourself with people who support you, help you to identify opportunities and guide you to be your best.”

Della has also been named among 20 businesswomen to watch in 2020 by business banking app Tide - and as one of the top 50 women in finance by Accountancy Age news.

She helps business owners set up and grow their businesses to profitability and achieve their personal work and life goals at the same time.

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