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AutoEntry by Sage: New name, same great product

October 14, 2022

This article originated from the Xero blog. The XU Hub is an independent news and media platform - for Xero users, by Xero users. Any content, imagery and associated links below are directly from Xero and not produced by the XU Hub.
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You might notice something different about AutoEntry today, and in the coming weeks and months.

We’re now called AutoEntry by Sage and have an amazing new look. This aligns with Sage’s refreshed brand that reflects the changing needs of its customers.

But aside from the fresh coat of paint, AutoEntry remains the same great product you know and love. Our ecosystem remains open and independent, and we remain a market-wide solution.

“We continue to be laser-focussed on being the leading provider of data entry automation for accountants, bookkeepers and businesses,” said Sean Woods, Operations Director for AutoEntry by Sage. “Answering the needs of accountants, bookkeepers and their clients remains the reason we get out of bed each morning.”

Together with our sister brands, GoProposal by Sage and Futrli by Sage, AutoEntry by Sage supports accountants with services through from proposal to advisory, including automation of key tasks.

We’re rolling out the changes slowly. When you login to your account on our website, or use our app, things may continue to look as they always have for a short while. Don't worry—you'll see our refreshed look there soon, too.

AutoEntry & Sage

It’s been three years since September 2019, when AutoEntry was acquired by Sage.

In that time, the AutoEntry team based in Dublin and other cities worldwide has harnessed the power of the market leader in cloud business management solutions to create an even more compelling data entry automation product that's at the heart of our customer's daily accounting needs.

For more information on Sage’s commitment to helping accountants automate their practices and prepare their clients for MTD for ITSA please visit

If you’re new to AutoEntry, sign-up for a free, no-commitment trial by clicking the link at the top right of this page. Discover the power of AutoEntry to reduce days of work to just hours, and massively reduce concerns about accuracy.

Why leave it there?

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